“Philips Electronics is using the Ceatec 2002 exhibition to give a recently developed miniature optical disc and drive its first major public showing and the company couldn’t be happier with the reaction from the Japanese public.
The discs, called small form factor optical storage or SFFO, are intended to replace memory cards in future generations of mobile electronics products and so have to be very small. In the case of Philips’ prototype system, the discs are 1.2 inches in diameter but can hold up to 1GB of information.
“Usually Japanese companies come to Europe and show us their miniaturized technology but here we are showing them ours,” said a beaming Jos Bruins, marketing director of the company’s DVD and Super Audio CD products, as attendees made good use of magnifying glasses supplied by Philips to allow them to examine the prototypes.
Philips announced development of the system earlier this year but Ceatec marks the first time it has been widely displayed….”
Source:Pcworld.com
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